File:Display advertising and programmatic advertising diagram - Diaz Ruiz 2025.jpg

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Summary

Description
English: A diagram explaining display advertising and programmatic advertising in AdTech
Date
Source Diaz Ruiz, C. (2025). Market-Oriented Disinformation Research: Digital Advertising, Disinformation and Fake News on Social Media. Chapter 6ː The AdTech Ecosystem and Programmatic Advertising, page 134. Routledge. https://doi.org/10.4324/9781003506676
Author Carlos Diaz Ruiz
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"The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a Creative Commons Attribution (CC BY) 4.0 International license."

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A diagram explaining display advertising and programmatic advertising in AdTech.

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25 March 2025

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current05:23, 12 June 20253,486 × 1,617 (270 KB)MarbletanCropped 15% vertically, 15% areawise using CropTool with precise mode. Further cropped per Commons:Watermarks#Discouraged_watermarks.

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