Jascha Kaykas-Wolff

Jascha Kaykas-Wolff (born December 6, 1975, in Eugene, Oregon) is an American businessperson who works in the technology industry. He is known for working in marketing and has had roles at several companies. As of now, he is the Chief Executive Officer (CEO) of a company called Visiting Media.[1][2][3][4][5][6]

Jascha Kaykas-Wolff
Born6 December 1975 (aged 50)
NationalityAmerican
EducationWhittier College (B.A., Psychology, 1998)
OccupationChief Executive Officer, previously Chief Operating Officer and Chief Marketing Officer
Known forHigh EQ executive, Agile Marketing, building high-performing teams, leading a global boycott on Meta platforms as CMO of Mozilla, Producer for Mozilla's Glass Room art exhibit, board trustee for The American Conservatory Theater and Whittier College
Children3

Early life and education

Kaykas-Wolff was born in Eugene, Oregon. He is the oldest of three brothers. His mother worked in concert promotions. During his childhood, he sometimes helped her with her work. He went to Whittier College and graduated in 1998 with a degree in psychology.[7][8]

Career

Early work

After college, Kaykas-Wolff moved to Los Angeles. He briefly appeared on a TV show and worked behind the scenes on other television programs. In 1998, he started working at Yahoo! in sales and later in business development.[3]

Microsoft

Later, he joined Microsoft. There, he helped with a project called the Digital Locker, which led to some patents. He also worked on the Windows Marketplace. During his time at Microsoft, he started using ideas from Agile software development in marketing.[9][3]

Agile Marketing

Agile Marketing is a way to do marketing using teamwork, fast feedback, and small changes. Kaykas-Wolff helped bring attention to this method.[10] He also wrote a book about it with another author in 2014.[2][11]

Work at other companies

He worked at several other companies, including Webtrends, Involver, and Mindjet. At these places, he led marketing efforts and worked on digital tools and campaigns.[12][3]

In 2014, he became the Chief Marketing Officer at BitTorrent. The next year, he took the same role at Mozilla. While at Mozilla, he was involved in stopping the company’s advertisements on Facebook after a data privacy issue.[2][13][14][10]

After Mozilla, he joined a company called Lytics, and then later became the CEO of Visiting Media.[14][3]

Publications and media

Kaykas-Wolff co-wrote a book in 2014 called Growing Up Fast.[15] He also co-hosts a podcast called This is Your Life in Silicon Valley. He has been interviewed in different media about marketing and technology.[3]

Personal life

He lives in the San Francisco Bay Area and has three children.[15] He is involved with organizations like Whittier College,[3] the American Conservatory Theater, and TEDxMarin.

Patents

He holds a patent related to buying digital products from different sellers.[16]

Selected publications

Some of his published works include:

  • Growing Up Fast [15][3]
  • Articles about marketing predictions, social media, and Agile practices[3][17]

References

  1. Rajaraman, Sunil. ‘This is Your Life in Silicon Valley’: Former Pinterest president, Moment CEO Tim Kendall on smartphone addiction (in en-US). TechCrunch (2019-06-25). Retrieved 2025-06-16.
  2. 2.0 2.1 2.2 How a not-for-profit firm took on the planet’s most powerful tech giants (in en). The Times & The Sunday Times. Retrieved 2025-06-16.
  3. 3.0 3.1 3.2 3.3 3.4 3.5 3.6 3.7 3.8 Poet Named President of Marketing Software Firm | Whittier College. www.whittier.edu. Retrieved 2025-06-16.
  4. Alumni Spotlight: Jascha Kaykas-Wolff (in en). Alvarez & Marsal | Management Consulting | Professional Services (2018-02-15). Retrieved 2025-06-17.
  5. Rajaraman, Sunil. ‘This is Your Life in Silicon Valley’: Philz Coffee CEO Jacob Jaber on tech culture and Blue Bottle (in en-US). TechCrunch (2019-06-12). Retrieved 2025-06-17.
  6. Media, Visiting. Visiting Media’s Ben Powers Becomes Chief Innovation Officer, Jascha Kaykas-Wolff Named New CEO (in en-us). GlobeNewswire News Room (2024-11-14). Retrieved 2025-06-17.
  7. Jascha Kaykas-Wolff, Chief Marketing Officer, Mozilla (in en-US). CXOTalk. Retrieved 2025-06-17.
  8. Alumni Spotlight: Jascha Kaykas-Wolff (in en). Alvarez & Marsal | Management Consulting | Professional Services (2018-02-15). Retrieved 2025-06-17.
  9. Darrow, Barbara. Microsoft Adds Digital Locker To Windows Marketplace | CRN. www.crn.com. Retrieved 2025-06-16.
  10. 10.0 10.1 Mozilla has adopted an ‘agile’ approach to make marketing more effective (in en). Marketing Week (2018-08-09). Retrieved 2025-06-16.
  11. Mozilla CMO Jascha Kaykas-Wolff on the Merits of Agile Marketing. EMARKETER. Retrieved 2025-06-16.
  12. Oregonian/OregonLive, Mike Rogoway | The. Ads on bike tax have cyclists fuming (in en). oregonlive (2009-07-03). Retrieved 2025-06-16.
  13. N; P; R (2018-03-22). "Mozilla Announces End To Advertising On Facebook Amid Cambridge Analytica Breach" (in en). NPR. https://www.npr.org/2018/03/22/596180037/mozilla-announces-end-to-advertising-on-facebook-amid-cambridge-analytica-breach. Retrieved 2025-06-16. 
  14. 14.0 14.1 Firefox CMO departs to join customer data platform Lytics (in en). adage.com. Retrieved 2025-06-16.
  15. 15.0 15.1 15.2 Jascha Kaykas-Wolff, Chief Marketing Officer, Mozilla (in en-US). CXOTalk. Retrieved 2025-06-16.
  16. Bhambri, Vikram; Jascha Kaykas-Wolff & Leonard Peterson et al., "Add License Anonymously To Product Locker For Multi-Merchant Purchasing Environment", US20070027779A1, issued 2007-02-01
  17. Kaykas-Wolff, Jascha. Jascha Kaykas-Wolff's Articles On Martech Zone | (in en-US). Retrieved 2025-06-16.