LIV Swiss Watches

LIV Swiss Watches is a watch company in Miami, United States. LIV Swiss Watches' headquarters are in Miami, but most of its watches are made by hand and put together in Switzerland.[1] It is the Swiss watch brand with the most crowdfunding support.[2][3]

LIV Swiss Watches
Company typePrivate
Headquarters,
Area served
Around the world
ProductsSwiss watches
Websitewww.livwatches.com

The watches are available worldwide. Magazines and newspapers in Switzerland,[4] Germany,[5] France,[6][7] Japan,[8] and other countries have written about them.[9][10]

History

Esti Chazanow started LIV Swiss Watches in Miami, Florida in 2012.[11][12] She wanted to build good Swiss watches that were not expensive but could also last, and so went on Kickstarter to get crowdfunding for her idea.[13] Chazanow wanted to make LIV Swiss Watches more personalized too, instead of mass producing it.[14] Some other crowdfunded watch brands are Sequent SuperCharger and Laventure Marine.[15]

LIV Swiss Watches has also supported and worked with Taylor Eisenhart since 2019.[16] In 2018, LIV Watches gave the winners of the F1600 Championship Series with custom GX1-A Swiss watches.[17]

Watches

The first LIV watch model, the GX1 Swiss Quartz Chronograph, came out in 2014.[18] The second model, the GX1-A Swiss Automatic, was funded with $1,119,029 by over 2,169 people within 12 hours.[19][20]

Another model launched in 2016 is the GX Base.[21] Later in 2017, the next LIV model, called Rebel, was also funded within 12 hours, receiving more than $1.7 million from over 2,900 people.[11] The GX1-A was also launched in 2017. It has a luminescent (light-making) feature called Super-LumiNova.[22] In 2018, the Titanium Ceramic Chrono watch was launched and funded.[23]

Other models include the GX1 Panda (for sportswear), GMT Cobalt, GX-AC, GX1, and many others.[24]

There are also many limited edition watches and collections.[25] Some of them are specialized watches for divers, pilots,[26][27][28] and other watches for specific uses and groups of people.[29]

LIV Swiss Watches Media

References

  1. Grant, James. Miami-Based Watch Brand LIV Raises More Than $1 Million on Kickstarter. Miami New Times (February 23, 2016). Retrieved 2019-11-30.
  2. LIV Rebel on Kickstarter (2017-02-28). Retrieved 2017-02-28.
  3. LIV Rebel on LIVwatches (2017-02-28)LIV Swiss Watches. Retrieved 2017-02-28.
  4. Hufschmid, Samuel. Uhren für 1,7 Millionen im Internet verkauft: Ihm kann die Baselworld egal sein. NAWCC (March 31, 2017). Retrieved 2019-11-30.
  5. Knapp, Johannes. Crowdfunding: LIV Genesis X1-A schweizer Automatikuhr. New Gadgets (14 February 2016). Retrieved 2019-11-30.
  6. Ludovic B.. LIV dévoile une plongeuse et des chronographes automatiques. Le Petit Poussoir. Retrieved 2019-11-30.
  7. Pons, Grégory. Un nouveau record de souscription se prepare dans le Swiss Made - celui qui vient de Miami (Floride). Business Montres (2018-06-04). Retrieved 2019-11-30.
  8. タフさと精巧さを両立したリーズナブルなスイス時計. Goods Press (2019-03-12). Retrieved 2019-11-30.
  9. Antony, Leather. The Record Kickstarter Project That Was Fully Funded In 34 Minutes: Meet LIV's GX1-A Swiss Watch. Forbes (Feb 19, 2016). Retrieved 2019-11-30.
  10. Ismael, Amir. This Swiss watch startup met its crowdfunding goal in 34 minutes — here's why people love it. Business Insider (Mar 9, 2018). Retrieved 2019-11-30.
  11. 11.0 11.1 Kühn, Laura. Hands-On with the LIV GX1-A Limited Edition: Blue Dial. Watch Time (August 13, 2018). Retrieved 2019-11-30.
  12. Zuckerman, Linda. The Crowdfunding Success of Microbrand LIV Watches. The Luxury Lifestyle Magazine (June 4, 2018). Retrieved 2019-11-30.
  13. MrWatchMaster Opinion: LIV Life To The Max. Mr. Watchmaster (May 29, 2018). Retrieved 2019-11-30.
  14. Weare, Michael. LIV Watches Presents ‘The Breakthrough’ Campaign On Kickstarter. Watch U Seek (May 30, 2018). Retrieved 2019-11-30.
  15. The “baby” brands of Kickstarter. Europa Star (October 2017). Retrieved 2019-11-30.
  16. Dreier, Fred. Eisenhart builds personal business after rocky off-season. VeloNews (February 13, 2019). Retrieved 2019-11-30.
  17. Champions to Receive LIV GX1-A Watch. FL600 series (11 September 2018). Retrieved 2019-11-30.
  18. LIV Swiss Watches history
  19. Mlot, Stephanie. Non-Smartwatches Can Hit Kickstarter Gold, Too. PC Magazine (February 22, 2016). Retrieved 2019-11-30.
  20. Goodacre, Neal. LIV GX1 Cool Gray – Get yours before they are gone!. Wrist Watch Review (December 19, 2018). Retrieved 2019-11-30.
  21. Huang, Jessica. This Swiss watch startup met its crowdfunding goal in 34 minutes — here's why people love it. Huffington Post (Mar 6, 2017). Retrieved 2019-11-30.
  22. Chavers, Marcus. LIV Watches Bring Swiss Automatics Home. Newsledge (January 9, 2017). Retrieved 2019-11-30.
  23. Top Trending Crowdfunding Projects of May 30, 2018. Medium (Jun 1, 2018). Retrieved 2019-11-30.
  24. Dimengo, Nick. No Matter The Situation, LIV Watches Have Versatile Timepieces That Make A Serious Statement. Brobible. Retrieved 2019-11-30.
  25. LIV Watches launches their fourth Kickstarter Campaign “The Breakthrough”. Watch Insider (May 29, 2018). Retrieved 2019-11-30.
  26. Impulse Buy: Liv Watches ‘The Breakthrough’ Kickstarter Collection. Oracle of Time (June 2, 2018). Retrieved 2019-11-30.
  27. LIV Watches Titanium Ceramic Chrono Timepieces. The Coolector (May 31, 2018). Retrieved 2019-11-30.
  28. Goulard, Brice. LIV Watches is Back on Kickstarter with “The Breakthrough”, A Series of Sporty Automatic Watches. Monochrome Watches (2018-06-01). Retrieved 2019-11-30.
  29. Biggs, John. LIV is Kickstarting a beefy and bold chronograph for race lovers. Techcrunch (June 10, 2018). Retrieved 2019-11-30.

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