The Saturday Evening Post

The Saturday Evening Post's logo.
Rockwell cover, 1922

The Saturday Evening Post is an American magazine. It started publication in 1897. Its origins are traced to Benjamin Franklin's colonial newspaper The Pennsylvania Gazette. The Post was famous for its covers by Norman Rockwell and the single-panel comic strip Hazel by Ted Key. Contents included short fiction, poetry, and humor. Jack London's novel The Call of the Wild was first published in the Post in 1903.

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