The Source

The Source is an American music and entertainment news website and magazine. Created in 1988 by David Mays, it is the world's oldest rap publication.[1][2] In 1995, The Source became the ultimate reference magazine for rap music.[3] The magazine was often referred to as the Hip-Hop Bible[4] · .[5] In 1999, it was the best-selling music magazine in America.[6] But in 2009, the magazine began to lose readership and started to make less money.[7]

The Source
Frequency1–2 per year
Circulation175K
First issue1988; 37 years ago (1988)
CompanyThe NorthStar Group
CountryUnited States
Based inNew York City, New York, U.S.
LanguageEnglish
Websitewww.thesource.com
ISSN1063-2085

History

The magazine's website began in 1998.[8] It was celebrating its 100th issue.[9][10]

References

  1. Hedges, Chris (February 20, 2001). Public Lives: His Beat Goes On, as a Hip-Hop Empire. https://www.nytimes.com/2001/02/20/nyregion/public-lives-his-beat-goes-on-as-a-hip-hop-empire.html?searchResultPosition=1.html. Retrieved March 6, 2023. 
  2. printed by using a copying machine: Josh Tyrangiel (January 5, 2004). "A Source of Discomfort". Time. https://content.time.com/time/magazine/article/0,9171,570256,00.html. Retrieved December 14, 2023. 
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  6. Emory Holmes II (August 20, 1999). Hip-Hop Goes Prime Time With Source Music Awards. https://www.latimes.com/archives/la-xpm-1999-aug-20-ca-1854-story.html. Retrieved December 1, 2022. 
  7. Heather Fletcher (September 1, 2009). Finding Success at The Source. https://www.adweek.com/media/co-owner-executive-publisher-l-londell-mcmillan-reveals-he-plans-revive-ailing-hip-hop-brand-difficult-economy-411900. Retrieved December 30, 2022. 
  8. JamTV brings hip-hop online with The Source. August 26, 1998. https://adage.com/article/news/jamtv-brings-hip-hop-online-source/5752. Retrieved January 2, 2023. 
  9. Jann Wenner is among Hot Music Title's Biggest Fans. February 23, 1998. https://adage.com/article/news/music-royalty-advertisers-turn-source-s-volume-jann-wenner-hot-music-title-s-biggest-fans/66762. Retrieved January 2, 2023. 
  10. Seth Colter Walls (August 12, 2010). "Bun B's 'Trill O.G.' Inspires a Hip-Hop Debate". Newsweek. https://www.newsweek.com/bun-bs-trill-og-inspires-hip-hop-debate-71255. Retrieved January 1, 2023.