Whatchamacallit (candy)

Whatchamacallit is a chocolate bar. made by The Hershey Company. It was first introduced in 1978. The name was devised by Patricia Volk, the writer of STUFFED: Adventures of a Restaurant Family, when she was the associate creative director at Doyle Dane & Bernbach, and was in charge of new brands on the Hershey account.

Whatchamacallit (candy) Media

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  Thingamajig is a similar rice-crisp and peanut-butter candy bar to the Whatchamacallit.