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Flagship
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The HMS Victory flagship
Used in this way, "flagship" is normally a temporary name; the flagship is wherever the officer is flying his flag. However, admirals have always needed a special place; a meeting room large enough to hold all the captains of the fleet, and a place for the admiral's staff to make plans and draw up orders.
Over the years, the term "flagship" has been borrowed by other industries. These include broadcasting, automobiles, cell phones, and others to mean their core products or services.[1]
References
- ↑ "flagship brand". WebFinance, Inc.. http://www.businessdictionary.com/definition/flagship-brand.html. Retrieved * February 2015.