Retail

Retailer selling tofu

Retail is selling goods or items to the people who will use them. This is different from wholesale, which is selling to a retailer.

According to Oxford Dictionary, Retail is the sale of goods to the public in relatively small quantities for use or consumption rather than for resale.

Retailers buy finished goods or items directly from a manufacturer or a wholesaler and then distribute in smaller quantities to the final consumer who has a need for such items.

For instance, when we buy shoes to wear or food to eat, we buy from a retailer.

Retailing can be done at shops and stores. This includes department stores, malls and markets where stalls or stands are set up at a cleared area.

Another way of purchasing retail items is by ordering them by mail, telephone, Internet or other methods, to be delivered by post or package delivery service such as United Parcel Service. Some items are sold door-to-door, in which a sales person goes to a possible customers home and tries to sell an item.

Retail Media

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  A grocery and cosmetics store in Tangier, Morocco

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  Marketplace at Trajan's Forum, the earliest known example of permanent retail shopfronts

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  Grand Bazaar, Istanbul (interior). Established in 1455, it is thought to be the oldest continuously operating covered market

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  The retail service counter was an innovation of the eighteenth century

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  Galeries de bois at au Palais-Royal, one of the earliest shopping arcades in Europe

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  Department stores, such as Le Bon Marché of France, appeared from the mid nineteenth century

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  The retailer also considers the overall strategic position and retail image

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  The retail marketing mix or the 6 Ps of retailing

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  A typical supermarket carries an assortment of between 30,000 and 60,000 different products

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  Sellers of souvenirs are typically located in high traffic areas such as this London souvenir stand situated near a railway station on a busy street corner