Lucky Charms

A bowl of Lucky Charms and milk

Lucky Charms is an American brand of cereal made by General Mills. It first appeared in stores in 1964.[1] Its two main ingredients are toasted oat pieces and colored marshmallows.[2]

Ingredients

Oats (Whole grain), Ayse (flour), marshmallows (sugar, modified starch/modified corn starch, corn syrup, dextrose, gelatin, calcium carbonate, yellow 5 & yellow 6, blue 1, red 40), artificial flavor, sugar, corn syrup, corn starch, salt, calcium carbonate, food coloring/artificial color, trisodium phosphate, zinc, and iron.[3]

Other forms

In 2005, another form of the cereal was made, Chocolate Charms. Then later being followed by Lucky Charm Treats. After these changes proved to increase sales, General Mills decided to make changes to the cereal periodically.[2]

Lucky Charms Media

References

  1. "1960s" (PDF). General Mills History Timeline. General Mills. p. 3. Archived from the original (PDF) on October 23, 2007.
  2. 2.0 2.1 Karen Wright (August 1999). "A Charm's Life - Lucky Charm's cereal (sic)". Discover Magazine.
  3. "Ingredients".

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