Adweek
Adweek is an American advertising trade magazine that started in 1979.[1]
 | |
| CEO | Will Lee |
|---|---|
| Categories | Advertising |
| Frequency | Monthly magazine, daily digital |
| Year founded | 1979 |
| Country | United States |
| Based in | New York City, New York |
| Language | English |
| Website | {{URL|example.com|optional display text}} |
| ISSN | 0199-2864 |
History
In 1990, Affiliated Publications Inc., which publishes The Boston Globe, agreed to buy 80 percent of A/S/M Communications Inc., which published Adweek.[2][3]
On June 2, 2020, investment firm Shamrock Capital bought Adweek[4] from a private equity firm Beringer Capital, which had bought Adweek in July 2016.[5]
On July 26, 2023, Will Lee was announced as Adweek's CEO.
On November 30, 2023, Zoë Ruderman was announced as Chief Content Officer and Drew Schutte as Chief Revenue Officer.[6]
Adweek awards
Each year Adweek honors companies and individuals in the marketing and media industry by giving out awards, such as the Adweek 50,[7] Brand Genius, Creative 100, Agency of the Year, Media Plan of the Year[8] and Marketing Vanguard.[9][10]
References
- ↑ Kenton, Will (January 25, 2011). "Adweek". Investopedia. https://www.investopedia.com/terms/a/adweek.asp. Retrieved July 9, 2018.
- ↑ "Adweek Parent Acquisition Set" June 5, 1990, The New York Times
- ↑ Elliott, Stuart, "Adweek magazine is commemorating its 20th anniversary with a record 232-page special issue", The New York Times, 10 November 1998.
- ↑ "Adweek Acquired by Shamrock Capital". adweek.com. June 2, 2020. Retrieved 2020-07-24.
- ↑ Ha, Anthony (July 18, 2016). "Adweek acquired by private equity firm Beringer Capital". TechCrunch. Retrieved 19 July 2016.
- ↑ "Adweek Builds New Executive Team, Naming Former People GM Zoë Ruderman Chief Content Officer and Former Condé Nast Executive Drew Schutte Chief Revenue Officer". adweek.com. November 30, 2023. Retrieved 2023-12-08.
- ↑ "Adweek - The Adweek 50: Honoring Media, Marketing and Tech's Indispensable Behind-the-Scenes Stars". We Are Rosie. Retrieved 2023-04-25.
- ↑ "Awards". adweek.com. Retrieved 2023-04-25.
- ↑ "Advertising Agency of the Year Named by Adweek". adweek.com. Retrieved 2023-04-25.
- ↑ "Advertising Industry Awards - Winners, Calendar & News". adweek.com. Retrieved 2023-04-25.