Jack in the Box

Jack in the Box, Inc.
Type	Public (NASDAQ: JACK)
Industry	Restaurants
Founded	San Diego, California (1951)
Headquarters	San Diego, California
Key people	Linda A. Lang, chairwoman; Robert O. Peterson, founder; Jack Box, fictional founder and fictional chairman
Products	Fast food
Number of employees	42,500 (2008)
Website	www.jackinthebox.com

Jack in the Box is an American fast food restaurant chain. It was founded in 1951 by Robert O. Peterson.^[2] Peterson opened his restaurant in Long Beach, California on the Pacific Coast highway.^[2] It featured a clown's head on top of the building. Instead of using carhops like other drive-in restaurants, Peterson used a two-way intercom.^[2] He also pioneered the drive-through. It allowed a customer to place their order while the car ahead of them was picking up their order.^[2] This made service much faster and Jack in the Box became known for fast service.^[2]

Jack in the Box has over 2,200 restaurants in 21 states and Guam.^[3] At first the menu was simple. Only 15 items were offered including hamburgers, cheeseburgers, french fries and soft drinks.^[3] Today the menu is expanded to include items such as onion rings, chicken tacos and shrimp.^[3] They also offer ice cream, shakes and hot apple turnovers.^[3]

Jack I. Box is a fictional character and the mascot for their advertising.

Jack In The Box Media

This is a logo for Jack in the Box.
Bacon Ultimate Cheeseburger
Popular Jack antenna ball (Christmas version)
Jack in the Box restaurant in Willits, California
Jack in the Box headquarters in San Diego, California (February 2008)
Jack in the Box logo from March 15, 2009 to October 3, 2022.
Second Colorado location in Arvada, showing off the 1980s logo
New Jack in the Box in Scottsdale, Arizona, shown here in 2009, with the new logo
This Jack in the Box off U.S. Route 83 is one of five company outlets in Laredo, Texas. Notice the 1980s logo.