Zellers
Zellers is a Canadian company formerly owned by the Hudson's Bay Company. They were headquartered in Brampton, Ontario. Until 2013, Zellers was Canada's second-largest chain of mass merchandise department stores.[2]
| Company type | Subsidiary |
|---|---|
| Fate | Most store leases acquired by Target Canada, Walmart Canada or closed outright. Two locations were retained to serve as liquidation centres for other HBC retail chains. |
| Headquarters | Brampton, Ontario, Canada |
Number of locations | 1 |
| Products | Clothing, grocery, footwear, bedding, furniture, jewelery, beauty products, electronics, toys, sports equipment, appliances, housewares |
| Owner | Hudson's Bay Company[1] |
| Website | zellers |
History
In 2011, the leaseholds of 189 Zellers stores were taken over by Target Corporation. Target got the leaseholds because they were expanding their stores into Canada in 2013 and 2014. HBC said that most Zellers stores would close and the Zellers banner would be retired from Canadian retail by March 31, 2013.[3]
The last two Zellers stores, located in Toronto and Ottawa, closed on January 26, 2020.[4][5]
In 2023, Hudson's Bay Company announced that Zellers would return as a pop-up inside their stores across Canada. [6] [7] [8] When HBC closed all of their stores in early 2025, all of the Zellers pop-ups closed alongside them.
In October 2025, Zellers was revived as a full-sized store at Edmonton’s Londonberry Mall under the ownership of Les Ailes de la Mode, with plans to expand across Canada being announced in January 2026. This version of the brand has been nicknamed “Zellers 3.0”.
Products
Current Products
- Housewares
- Baby Products
Former Products
Advertising
The mascot of Zellers is a teddy bear named “Zeddy”. Zellers’ former slogan, “Where the lowest price is the law!”, was acquired by Canadian Tire in 2025, along with many other assets owned by HBC.
Zellers Media
Zellers advertisement in the Toronto Star for its 1931 grand opening in Toronto. The announced location later became part of the Toronto Eaton Centre in 1977.
Evolution of the logo over the decades
Liquidation closing sale at a Zellers store in Brossard, Quebec
The storefront of the re-opened Zellers in Bells Corners, Ottawa (closed again in 2020)
Zellers at former Hudson's Bay department store at Erin Mills Town Centre, Mississauga
Zeddy encourages children to ride the Zeddy Wheel attraction at Zellers.
A Zeddy Bear, as sold in the chain's last months. A new version of the Zeddy Bear was introduced in 2023 that has a red shirt instead of a yellow one.
Zeddy, on the far right, is walking in a parade in 2003.
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References
- ↑ Contacts. Hudson's Bay Company. Retrieved July 7, 2010.
- ↑ First new Zellers locations revealed ahead of brand's return to Canada this spring. toronto.citynews.ca. Retrieved 2023-01-19.
- ↑ Hudson's Bay Company Confirms Final List of 189 Zellers Locations to be Assumed by TargetCanada Free Press. Retrieved 2012-12-30.
- ↑ Canada's two remaining Zellers stores slated to close | CTV News. www.ctvnews.ca (6 September 2019). Retrieved 2019-10-28.
- ↑ Hudson's Bay to shutter last 2 Zellers stores in Toronto and Ottawa. CBC News. Retrieved 2019-10-28.
- ↑ First new Zellers locations revealed ahead of brand's return to Canada this spring. toronto.citynews.ca. Retrieved 2023-01-19.
- ↑ Bloomberg, B. N. N.. Zellers: Hudson’s Bay announces planned locations for 25 stores - BNN Bloomberg. BNN (2023-01-18). Retrieved 2023-01-19.
- ↑ Zellers set to open five stores in Quebec. Here's where they'll be (in en). Montreal (2023-01-18). Retrieved 2023-01-19.
Other websites
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